Insights by bill beckham

After 27 years in P&G finance and first-hand franchise ownership, I write about the facts behind franchise investing so you can make confident, data-driven decisions.


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Franchise Failures Are More Common Than You Think
Bill Beckham Bill Beckham

Franchise Failures Are More Common Than You Think

Franchising is often positioned as a safer way to own a business—brand recognition, a proven model, training, and support all bundled into one package. Compared to starting from scratch, it feels like the odds are in your favor.

But here’s what rarely makes it into the sales pitch: franchise failures happen more often than most people think.

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5 Due diligence mistakes that cost franchisees thousands
Bill Beckham Bill Beckham

5 Due diligence mistakes that cost franchisees thousands

Franchising can look like a “safer bet” than starting from scratch. But every year, smart people still lose money because they rushed through due diligence or trusted the wrong person. This article provides an overview of five common mistakes I see over and over again — and how to avoid them.

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Franchise or Founder: Choosing the Right Path After Corporate Life
Bill Beckham Bill Beckham

Franchise or Founder: Choosing the Right Path After Corporate Life

After a layoff or a long career in corporate life, the idea of becoming your own boss can feel both thrilling and terrifying.

For many executives, the word “entrepreneur” starts showing up more often — in conversations, in LinkedIn posts, and in late-night Google searches.

And at some point, two paths come into view:
Start something from scratch... or buy a franchise.

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Why the FDD Doesn’t Tell the Whole Story
Bill Beckham Bill Beckham

Why the FDD Doesn’t Tell the Whole Story

The Franchise Disclosure Document (FDD) is meant to protect buyers. It’s long. It’s legally required. It looks official.

But here’s the truth: The FDD is a starting point, not the full story.

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